The third stage in the process is the testing of the website design including the proposed forms and interactivity of the website.
During the interaction design the following usually occurs:
- Client workshops to ensure the online customer interactions are consistent with offline processes
- Detailed specifications to ensure the website applications and processes delivers the required customer interaction and marketing outcome
- Website graphic design to turn the wireframes, story boards and concepts into great designs
- Search engine optimisation strategy development
- Website metrics strategy development and specification to ensure the website results are measured in a marketing context
Stage 4 - Website development and user experience (usability) testing >>
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