When writing content for your website don’t be tempted to simply copy and paste the copy from your brochures and other hard copy material. The process of writing for the web centres around how users read a webpage, how search engines such as Google index the webpage content and your business and marketing objectives and strategies. With these things in mind, it is vital that your website content adopts online copywriting principles.
Additional View has extensive experience in website copywriting, editing and optimisation. Additional View’s website copywriting process involves:
- Editing of website content as supplied by you
- Writing of website content (including research if required) if not supplied by you
- Keyword analysis
- Optimisation of content based on keywords
If you require full copywriting services we can provide this for you also.
For more information about our website copywriting services, please contact us.